Eric Greene specializes in creating divergent, breakthrough strategies that create growth and get bottom line results. He has over 25 years of successful strategy, brainstorming, branding, research and development experience across a variety of industries. Among Eric’s highlights:

•Stints as a company president, chief innovation officer, chief marketing officer, director of research & development, manager of advanced concepts and brand manager – successful business and new product development growth at each stop.

•Development and launch of millions of dollars in new products, services and brands working in
strategic roles for companies including Johnson & Johnson Consumer Products, Mattel Toys, Aramark, Gerry Baby and Weaver Multimedia.

•Tangible growth solutions developed as a consultant for companies including Orange Glo, On Command, Quizno’s Subs, Einstein Bros., Ingersoll Rand/Schlage, Dex Media, Laser Technology Inc., Fullbar, Rapunzel Organics, Goldbug and Petmate.

•Brainstorming specialist (personally possessing over 100 techniques) that has contributed to breakthrough strategies, product concepts, service improvements, branding, positioning and promotional initiatives for companies including Keebler, S.C. Johnson, Procter & Gamble, Domino’s Pizza, Seagram’s, Frito Lay, Quaker Oats, Domino’s, Pepsi/Dr. Pepper, Budweiser, Coors, Guinness, Verizon and Smirnoff.

•Creation of a high touch, creative guerilla research program for Orange Glo International – makers of OxiClean. Including experiential shopping, in home product usage, experiential consumer panels and more. Contributing to multiple new product, packaging and advertising initiatives and substantial company growth.

•Licensing and partnership experience with companies including Disney, McDonald’s, USA Today and Travelocity.

Eric has an MBA in marketing and finance from Northwestern University’s Kellogg Graduate School of Management and a BS in Journalism from the University of Colorado in Boulder.

Additionally, Eric is an Adjunct Professor of Marketing in the Master’s Program at Regis University, Denver, Colorado.